It’s a waste of money. You’re a social enterprise - the budget’s already stretched. There are far better things you could be spending it on!
Why pay somebody else to run your social media? It’s not that hard - just share a link on Facebook and add a few emojis every so often. That always gets a like or two.
And then there’s the lack of control. You don’t want just anyone communicating with your customers… some random team of “digital marketing experts” let loose on your website. They won’t understand your mission; your company’s ethos.
Anyway, you don’t have the time to get a whole new team on board. Your days are already packed with calls and meetings. The email inbox seems endless. How on earth will you fit another commitment into this schedule?
Then what if it wasn’t working out? If weeks passed with no sign of improvement? It’d be too late. You’d already have signed a year-long contract. You’d have to keep reluctantly paying those fees and having those meetings for the next eleven months.
If you did decide to try a marketing agency, you’d probably want a big one. One that even your mum would have heard of. One with a global reputation.
… But at Zync, we do things differently. We market for good. So…
We’re a social enterprise ourselves. We get it. Things can get tight. We’ll never charge more than we need to - costs are always kept to a minimum.
And yes, it will be an extra expense. A new thing to make space for in the budget. But digital marketing is more than just a service - it’s an investment. Because it’s not just the odd Facebook post; it’s coming up with a strategy, outlining your goals - it’s understanding your audience and their engagement habits.
Having your socials managed by experts is proven to make a difference. After hardly twelve months of working with us, Enterprise Credit Union had grown their following by over 50%. When we took over 1st Class Credit Union’s email marketing, they gained £320,000 in lending over an even shorter period. You might be spending now, but you’ll see a long-term gain.
Perhaps you’ll feel like you’re letting go of control, but that’s never the case. You’re simply sharing your mission with us so that we can spread it for you. We don’t try to run your business - we’re just the messengers.
But… we are very familiar with the social sector. We know small businesses. Each of our current clients is non-profit, so we’re passionate about social responsibility and mission-driven organisations.
We work around you. Sometimes it feels as though there are too few hours in the day. Nobody wants three meetings on a FrIday afternoon. So we won’t hold you to anything - if you just want a monthly catch-up and a WhatsApp group for updates, that’s OK. We’re happy to go ahead and do what we do best. But - if you want to be hands on; to have regular input in your strategy - then we’ll make you a part of it. Communication is tailored to suit each client.
And each client matters. So, you’ll be assigned one specific Zync team member who’ll dedicate themselves to understanding your company and your values. We take pride in being a small agency; good things really do come in small packages.Your company will be valued, not just another number on a spreadsheet.
Doesn’t sound so bad, does it? If you like the sound of what we do, we’d love to know. And did we mention there’s no commitment? You won’t be trapped by a long legal contract - we offer one-month trial periods, and if it’s not for you then you’re free to go. Though we’re pretty sure you’ll want to stay… most of our current clients have been around for more than two years. We just can’t seem to get rid of them.
Get in touch and start your growth for good 🌱